Our todays topic is Top SEO Parameters For The Search Engines. Index (from the English index – list, register, index) is a search engine database that contains all words found on web pages with lists of corresponding addresses assigned to them. The index is periodically updated by a search robot and serves to find pages that match the search query.
Top SEO Parameters For The Search Engines
Citation Index (CI) is an indicator determined by the Yandex search engine for each site, which takes into account the number and quality of links to the site from other resources.
CI has a serious impact on the site’s position in the ranking, and therefore the principle of its calculation is kept secret by Yandex. However, a number of factors are known that affect the value of IC.
Site indexing is the process of automatic crawling of site pages by a search robot and entering its content into the database (index) of the search engine.
The indexing results are used by the search engine to assess the degree to which the content of the site matches the user’s request.
Each search engines have its own indexing rules, which are kept secret. Only after indexing does the page start appearing in search results.
Interface (from the English interface – joint, area of contact, interaction) – a system of windows, menus and other controls that allows you to interact with any application through the browser.
Information portal is a website that provides users with direct access to a number of the most popular resources, applications and services, selected according to a specific thematic criterion.
As a rule, portals contain search services, directories, forums, blocks of subject articles, etc. and provide personalized access that opens up additional opportunities for users. Portals like these are often referred to as web portals.
Keyword is a lexical unit selected from the processed text, document or search query, by which the search engine subsequently searches for pages with the information the user needs.
Conversion (from the English conversion – conversion) – the ratio of the number of site visitors who have turned into buyers, to the total number of site visitors. Also, conversion is called the ratio of the number of site visitors who have used the service offered on the site to the number of users who saw the site’s advertisement or service.
Converting visitors (from Lat. Converto – change, transform) – the process of converting visitors to a company’s website into customers.
Contextual navigation is a type of site navigation in which a number of links to other resource materials related to a given topic are displayed on a website page. Contextual navigation is often used for news feeds that combine similar news and materials into one block.
Contextual advertising is the placement of text advertisements that are hyperlinks leading to one of the pages of the advertiser’s website. Such advertisements are placed on sites with similar topics or on search engine results pages. The content of contextual advertising depends on the user’s request, and it is shown mainly only to the target audience. This leads to a higher efficiency of contextual advertising compared to conventional advertising.
Content (from the English content – content) – the content of the site. This includes texts, graphics, multimedia, but most often, content is understood as the textual content of the site. The main characteristics of content are volume, relevance and relevance.
The meta tag is a part of the program code of the pages that is optional and is intended for the Browser and UK search engines. Information enclosed in meta tags may contain, for example, a page description, keywords, information about the author, various commands for search robots and other service information not intended for visitors.
Moderator – a person who controls the information posted by users on certain Internet sites. The moderator has broader rights and capabilities than ordinary users.
Moderation – exercising control over information posted by users on Internet sites. Moderation includes control of censorship, as well as compliance of information with the subject of the resource and the established rules.
Multimedia (from the English multi – a lot and media – a carrier, environment). this is the name of a set of hardware or software that ensure the simultaneous delivery of various types of information to a person. Like text, graphics, soundtrack, animation.
Navigation – moving around a website.
An inappropriate request is a word or phrase by which transitions from search engines to your site are made. but which does not correspond to the topic of the site. or the conversion of visitors to customers for this request is very low.
I hope this article surely help you to know about the top best parameter in search engines.